Tips, updates, and how-tos for email marketers - Page 2.
Back in stock alerts that feel timely, not pushy: proven copy frameworks, scarcity cues, timing rules, and SMS/email tips that protect list deliverability.
Mustafa Aydemir
Browse abandonment triggers built on first-party events and consented IDs, with timing, filters, and channel rules to follow up without third-party cookies.
Mustafa Aydemir
Abandoned cart flows by cart value: smart timing, email and SMS branching, incentive rules, and testing notes to recover revenue without over-discounting.
Mustafa Aydemir
Personalize Shopify emails with Liquid using customer objects, if/else logic, and default filters so missing names never leave awkward blanks in subject lines.
Mustafa Aydemir
VIP segment criteria: set LTV cutoffs and refund-rate caps to tag high-value, low-risk customers, sync to email/SMS, and protect margins with tier rules.
Mustafa Aydemir
Segment by last purchase date to build 30/60/90-day winback audiences, exclude new buyers, handle no-order contacts, and send offers when churn risk rises.
Mustafa Aydemir
Sunset policy for inactive subscribers: set clear inactivity criteria, run a brief re-engagement flow, then suppress or remove to protect deliverability.
Mustafa Aydemir
Stop form bot signups with double opt-in plus honeypot fields, keeping lists clean, cutting bounces, and protecting deliverability with low-friction checks.
Mustafa Aydemir
Remove spam traps safely with engagement-based segmentation, bounce history, and suppression rules that protect deliverability without cutting real subscribers.
Mustafa Aydemir
Filter click bots from GA4 and ad reports using IAB bot checks, user-agent/IP rules, referral exclusions, and anomaly segments to protect engagement stats.
Mustafa Aydemir
ARC for forwarded newsletters preserves SPF, DKIM, and DMARC results through forwarding; understand ARC seals, validation, and common pitfalls at major inboxes.
Mustafa Aydemir
Set up BIMI with DMARC enforcement, a compliant SVG logo, DNS TXT record, and VMC/CMC options, plus quick checks to fix common display issues in Gmail or Yahoo.
Mustafa Aydemir
Separate transactional and promotional emails with subdomains; set up SPF/DKIM, align DMARC, warm up traffic, and protect sender reputation and inboxing.
Mustafa Aydemir
Yahoo bulk sender rules: set up SPF, DKIM and DMARC alignment, publish a DMARC record, and avoid blocks with rDNS, TLS, and one-click unsubscribe smoothly.
Mustafa Aydemir
Gmail Postmaster Tools metrics decoded: spot spam-rate spikes, auth gaps, and compliance issues, then take quick, clear steps to lift Gmail inbox placement.
Mustafa Aydemir
Dedicated IP warm up plan to reach 50k/day smoothly: daily ramp schedule, hourly pacing, engaged segments, and metric checks to prevent ISP throttling.
Mustafa Aydemir
Stop Gmail clipping with practical HTML cleanup tips: cut hidden formatting, trim inline CSS, simplify tables, shorten links, and test size under 102KB.
Mustafa Aydemir
One-click unsubscribe setup for email: add List-Unsubscribe and List-Unsubscribe-Post (RFC 8058), DKIM-sign them, and handle HTTPS POST opt-outs fast.
Mustafa Aydemir